GOOGLE ONE
does Marie Kondo organize her own inbox?
Marie Kondo is famous for teaching us how to throw things away. But when your precious files are a disorganized cloud bursting with all your pictures, videos, and emails, how do you even start? With Google One’s expanded storage and easy ways to organize and search, even Marie Kondo agrees - you don’t have to get rid of anything.
“The campaign was born out of a real consumer need, people wanted help "Marie Kondo-ing" their digital lives.“
SHOTS
The integrated campaign included a full suite of short-forms, A keegan-Michael key Prequel, A spark joy website, Reaction gifs, and a social series for Marie’s instagram channel.
“marie kondo, was just in my condo.”
KEEGAN MICHAEL-KEY