Diablo Mobile Game — Raul Montes / Creative Director

GOOGLE PLAY - DIABLO

Do mobile games deserve the hype?

When Omelet was asked to help Google Play and Activision/Blizzard launch Diablo Immortal — the first mobile game in a beloved franchise that has sold over 100M copies — we knew what we needed to do. Make a mobile game feel larger than life.

“The Battle at Home Screen” used Real-time rendering via the Unreal Engine to create a thrilling spectacle on top of a player’s phone.

world-building production house, Impossible Objects, utilized a virtual production from start to finish, including a hybrid live-action shoot with real-time compositing.

Do mobile games deserve the hype?

“The Battle at Home Screen” used Real-time rendering via the Unreal Engine to create a thrilling spectacle on top of a player’s phone.

world-building production house, Impossible Objects, utilized a virtual production from start to finish, including a hybrid live-action shoot with real-time compositing.

The global campaign features the track “Next Level” from K-pop powerhouse, Aespa.

We also created Google Play’s new end mnemonic and tagline “Your next game starts here.